Alumni Ventures Backs Illumix to Revolutionize Augmented Reality in Physical Spaces
Illumix Founder and CEO Kirin Sinha Recently Discussed Her Company on AV’s Tech Optimist Podcast
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Alumni Ventures (AV), one of the world’s most active venture capital firms, is a proud investor in Illumix, a pioneering augmented reality company. Illumix is transforming physical spaces into immersive, intelligent environments by integrating digital elements into real-world venues, providing unique guest experiences. AV is one of many established VCs in Illumix’s investor syndicate, including Maveron, Lightspeed Venture Partners, Radar Partners, Unusual Ventures, and Michael Bay’s 451 Media.
Illumix’s proprietary technology is hardware-agnostic and designed to deliver high-quality, tailored experiences in any physical environment. The company’s enterprise-level AR platform empowers venues such as theme parks, music festivals, sports stadiums, and shopping malls to offer personalized, interactive experiences that engage audiences in novel and meaningful ways. Whether it’s helping guests find their seats at a stadium or enhancing a retail experience in a mall, Illumix’s solutions are built to scale and adapt to the needs of various industries.
Tech Optimist Episode 39: Meet the Startup Unifying the Digital & Physical Worlds
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“Our vision is to be the default operating system that creates intelligence and personalization in physical spaces,” said Founder and CEO Kirin Sinha, who recently discussed Illumix on AV’s Tech Optimist podcast. “We’re bringing the digital to the real world, helping our clients connect with the next generation of customers.”
“We’re bringing the digital to the real world, helping our clients connect with the next generation of customers.”
With over 40 million app downloads and 400 million AR interactions powered through its platform, Illumix has already made significant strides in the industry. The company’s partnerships with top global brands showcase its ability to blend digital and physical experiences seamlessly, setting a new standard for guest engagement. As Illumix continues to scale, the company is focused on building strong partnerships with leaders in hospitality, sports, entertainment, and other sectors looking to enhance their physical spaces with digital innovation.
“We’re thrilled to support Illumix as they push the boundaries of what’s possible with AR technology,” said AV Managing Partner Laura (Bordewieck) Rippy, who hosted the conversation with Sinha on AV’s Tech Optimist podcast. “Kirin is a remarkable leader whose strategic vision and industry expertise are driving Illumix’s success in a challenging and dynamic field.”
About Illumix
Illumix brings together the digital and physical worlds through its leading augmented reality platform and infrastructure. Illumix has been named one of Fast Company’s Most Innovative Companies, was an honoree in Fast Company’s Innovation by Design Awards, and was spotlighted by Google as one of their limited partners for the Depth API to further enhance AR realism. Sinha was also named to Forbes’ 30 Under 30 List.
About Alumni Ventures
Alumni Ventures offers accredited individuals access to professional-grade venture capital, a key asset class missing from the portfolios of many sophisticated investors. Since 2014, AV has raised $1.3+ billion from 10,000+ investors and backed 1,300+ unique portfolio companies. AV is a top 20 VC firm in North America according to CB Insights and the #1 most active VC firm in the U.S., and #3 most active in the world, according to PitchBook’s 2022 and 2023 rankings. AV has won awards from Inc. Magazine, Fast Company, Benzinga, and the US FinTech Awards. AV funds are private, for-profit, and not affiliated with or sanctioned by any school.
About Tech Optimist
The Tech Optimist Podcast, presented by Alumni Ventures (AV), focuses on the intersection of technology, entrepreneurship, and innovation. True to our name, we are passionate about technology and its potential to drive positive change. We explore our lane through interviews with founders, investors, and futurists; discussions of new innovations; and reviews of trends in tech and venture capital. Subscribe Here »
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